If you haven’t heard of attraction marketing, you will be enlightened by the potential contained in this marketing system. Not only will this turn your business around by getting more people into your opportunity, but you will increase the amount of leads, sales, and income that you’re creating on a daily basis.
Attraction Marketing Increases Your Value To Your Customers
You may be asking yourself, “What is attraction marketing anyway?” Attraction marketing defined is a marketing technique that was created around the concept of value based sponsoring. The goal is to emphasize value in your marketing and promotions as opposed to forcing your opportunity on your lead as soon as the first contact is created. From the initial point of contact and in every follow up afterwards, you should be giving your prospect valuable nformation. It may be training, a tool, or a resource, focus on offering solutions to the issues that your prospects are facing. If you haven’t heard of the book Magnetic Sponsoring, read it now and you will have complete access to attraction marketing training and be way ahead of your competition.
The problem in today’s market, especially on the internet, is that a large percentage of business owners and network marketers are focused primarily on marketing their businesses directly to the prospect. Years ago this strategy may have worked really well, however in online marketing today this produces poor results. Competition has increased tenfold and prospects are bombarded daily with biz ops and network marketing opportunities. Marketing your business using this outdated approach does not seperate you from the competition. Your promotions look just like everybody else’s and 95% of the time you’re ad or e-mail never gets read or even worse, it gets deleted altogether.
Focus Your Strategy on Attraction Marketing… It’s A Necessity
By implementing the principles of attraction marketing into your sales funnel, you will begin to focus more on value based sponsoring. What value based sponsoring really means is that you will attract prospects to you by giving them the much needed tools and resources that they need to build their businesses. Take the focus off of what you want them to do and start offering your prospects what they want. Once you start to provide answers to the problems that your prospects are faced with, your business will start to grow. When your prospects begin to have confidence in you, you will be seen as an leader and prospects will hunt you down to join your business.
Your objective as a business owner should be to increase your ability to draw the right target market to you. The way that you can easily entice new people to your network marketing company is by using attraction marketing. Concentrate on giving your subscribers so much value that joining you in whatever opportunity you’re involved with is a no-brainer to them. In the long haul you will develop your brand and your subscriber base will increase exponentially. The end result of your hard work will be team members who are more talented and dedicated to becoming a success in your business. Nobody wants an worthless downline and without question, attraction marketing will help you draw higher quality prospects and teammates into your business.
Increase Your Profits With Attraction Marketing
The unfortunate truth in any marketing opportunity or internet business is that the vast majority of leads will say no to your opportunity. If your entire marketing strategy is built around advertising your primary business, you will miss out on the opportunity to profit on 98% of the traffic that views your blog or website. To capitalize on the prospects who say no to your primary company you will need to provide affiliate products that everyone wants. view your business as a supermarket or a Wal-Mart. When you go into a Wal-mart does someone run up to you as soon as you walk in offering you eggs? No, they wouldn’t do that. In fact, nobody is going to show you anything at all when you visit your nearby grocery store. You walk in to the store, look around and buy whatever it is that you want to buy. When you’ve completed shopping, you and everyone else heads for the cash register and CHA-CHING!! If you’re smart, you position yourself to be the one at the cash register raking in all the money.
Now to fully maximize your profits from attraction marketing, you will need to implement an attraction marketing strategy with a sales funnel that offers high converting valued affiliate products that are in demand by your niche. Your sales funnel should offer free and inexpensive products that every marketer needs regardless of the business that they’re promoting. The higher the quality of the products you offer in your sales funnel, the more money you will make. Your sales funnel should contain affiliate products that earn you upfront commissions and products that give you the ability to generate residual commissions every month. A good sales funnel will allow you to make money whether your prospects decide to join your primary business or not. This is the key to making tremendous amounts of money with attraction marketing. Master this and you will never struggle to generate cashflow again.
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